Roarke Pearce.: 2010

Rotoscoping Dance Brief

La La La Human Steps from intermediated on Vimeo.

So for one of my shots I wanted to create a tracking shot, I did some research into it and found out that they were reasonably simple to make. I found a few videos how to create them and got to work with the help of my grandad.

Here's a slightly tedious video in which this guy explains how to make your own dolly.

This is a short film made by Idiosyncratic Films there is subtle use of a tracking dolly in this film.

Worked For Me (5:24) from Idiosyncratic Pictures on Vimeo.

Here are some images of my final outcome.

Here are a few tester videos i did using the dolly.

Viral video research

I am going to do some research into successful viral campaigns to get a grip of what makes a successful viral.

I found an interview with Jimmy Maymann on Times Online. Maymann is the Director of GoViral who are an advertising company specialising in viral campaigns.

I stumbled across GoViral's top 10 viral page, here are their favourite viral campaigns on the web.

1 - Bud Light | "Clothing Drive" commercial

2 - Embrace Life - always wear your seat belt

3 - Old Spice - The Man Your Man Could Smell Like

4 - Google's Parisian Love

5 - Nolan's Cheddar

6 - The PUMA Hardchorus

7 - Snickers Commercial: Game

8 - Doritos Crash Super Bowl XLIV 2010 Commercial: Snack Attack Samurai

9 - Cerveza Andes | Teletransporter (FULL)

10 - Shaun White - Double McTwist 1260

Visual Research - Cinematography

WHITE DENIM - Shake Shake Shake from ACIDBIRD on Vimeo.

Music Video for White denim

Visual Music - Amon Tobin music video from 12FRAMES on Vimeo.

Grizzly Bear - While You Wait for the Others from Grandchildren on Vimeo.

MEW Introducing Palace Players from martin de thurah on Vimeo.

Cycle Study from FUMF on Vimeo.

Animatic for Idea 1

This is an animatic of my proposed idea. I have edited it to Gorillaz - O green world which I realise I will not be able to use in my final piece as it is not copyright cleared.

Idea 1 - Family generated energy

This idea is based around my family generating electricity for me. I will cut between 5 members of my family working really hard cycling on an exercise bike to me either boiling a kettle and generally wasting electricity. I am hoping to make the viewer feel sympathy for my family so that if this was happening would they use less energy. It will also signify how much work actually has to go into simple tasks.

BBC's Bang goes the theory

This video is an excerpt from Bang goes the theory special a BBC documentary. In this episode they are trying to generate electricity for a normal household using human power. The power generated from up to 80 cyclists. I watched the full documentary and found it extremely helpful for this project. The show aired in December 2009 and has inspired an idea of mine for this project.

Emmanuelle Walker

À Côz ('Cuz) from Emmanuelle Walker on Vimeo.

ICT impact on climate change from Emmanuelle Walker on Vimeo.

Here are two animations by amazing french illustrator and animator Emmanuelle Walker.
Website Link
Blogspot Link

Bulb animation research

This is an ident made for MTV

This is a piece by a Thai animator. I don't quite understand what he is saying but I can appreciate the design aspect of this animation.

This is a bit of a bleak short from Quercus. Showing all the animals that would give up if we give up.

Videos Linked with age of stupid

Age of Stupid: DVD: Copenhagen Kids from Age of Stupid on Vimeo.

Age Of Stupid: Clips: War for Resources from Age of Stupid on Vimeo.

Earth Show

Mariele Neudecker
400 Thousand Generations
2009

This is Mariele Neudecker's Piece from the Earth Show at the Royal Academy. The piece is called 400 Thousand Generations. This is referring to the generations it took for photosensitive tissue to evolve in the human eye. Personally I think this was a highlight of the whole show as it was one of the most visually impacting pieces in my opinion. I think it purveys the essence of the show in it's concept and does this by also being aesthetically pleasing. This is important to me as it is what I work towards. I think there is depth to this piece which was lacking in many of the others. Layers of meaning that individuals can interpret differently. At first I did not see the resemblance to eyes. I think the fact that they resemble eyes could be saying that humanity needs to open it's eyes to global warming. The fact that it is called 400 Thousand Generations could be significant also. In my opinion this is saying it has taken all this time to develop sight in humans and we are not using this skill. We just need to look at the effects of global warming for proof.

In the description it says that the artist has used materials that ensures that it is "slowly but constantly changing" this makes the piece even more interesting to me. As seeing live art does it the world of justice but if it is changing all the time, the experience of the piece is different for each person. The description also says "preserved in stasis, as museum objects" this made me think that it could be from a museum in the future. When mountains are extinct this is the last impression of one. The fact that it is upside down could imply it was so far removed that future beings did not know which way up mountains were.

The Age of Stupid

On Thursday we watched The Age of Stupid. A film in which Pete Postlethwaite stars as a archivist living in the devastated future world in 2055. In the film Postlesthwaite looks back at real footage of today's age of stupid. The film highlights the simple problems that could have been changed and shows that humans were aware of extinction and still didn't change how they behaved. Looking at the current climate from the point of view of five sets of characters. An entrepreneurial Indian man who is going about creating goair another of the low cost airlines. Piers, an Englishman trying to do some good by setting up some wind farms. An American savior in hurricane Katrina who seems to be contradictory in his beliefs, as he works for shell oil. A young African girl who is trying to go to university and on the receiving end of the effects of shell oil. And an Iraqi brother and sister who have been taken out of Iraq after their father was killed due to a war over oil.

Overall I think it was beneficial to this project to see the film. I think that it was worth watching as it made me more aware of the current climate. I also think it made my feelings stronger about this subject as I was angry when the wind farm got turned down. This will help my drive to create a succinct and hopefully impacting final outcome.

Age of Stupid: Trailers: Original Theatrical Trailer from Age of Stupid on Vimeo.

Global Warming

We have been set a new project in which we have to create a short film between 15-30 seconds long. This is a live client brief which is for Eastbourne Borough Council. We have recently been briefed by Nick Adlam to create something more positive than fear mongering. I'm looking forward to creating something for this project.