Grey Goose Advert

Link to Grey Goose Advert

This is an ad for Grey Goose Vodka, supposedly the best tasting Vodka (also one of the most expensive). I feel this is an effective example as it is a completely different market and product from the Dexter sequence yet it still has a similar quality. The ad is trying to portray a luxurious feel about the Vodka, this is done by making the film black and white. This gives an elegance to it straight away, also the content of the video is a couple enjoying some time on a boat with oysters. This gives the impression of wealth, which is necessary when drinking this beverage.